I'm not sure about the 'friends' part....just a title....and the fact that these scans have been close neighbors on my desktop for months now. Burgermeister, based in San Francisco, was a BBD&O account, and through AD Nick Carter, was a good client in the 50's and early 60's. I recall illustrating at least three full page ads that appeared in the Saturday Evening Post as well as other magazines, and many billboards over those years. Viewers have already seen the Burgie 'beach scene' ad and at least two Burgie billboards in past months on the CAWS. We'll present a few more....and a few point of sale display cards for another good client, Olympia Beer, based in Olympia, Washington.
First, a Burgie SE Post ad, I believe in the spring of 1960.
I had a lot of freedom on these and on the Burgie billboards. The agency and client wanted what was thought of then as a 'new look'. The instructions were, 'don't come up with the fully painted figures and compositions popular in the 50's.'
For better or worse, except for given subjects and the large Burgie logo theme, these were my concepts. I tried to keep them colorful and the figures flat in the rendering. Following the magazine 'gardening ad' at top, these three billboards were scanned from B&W photos taken at P&H, and now my only records.
A bit hard to visualize in bright colors, but the client seemed to like them.
Next, totally unrelated, and to display probably the last billboard scan on my desktop, a Bank of America poster.
Again, a colorful poster....the lady's shoe a bright teal blue. And again, another BBD&O account.
Three Olympia Beer POS small signs follow....I think they were designed to fit on a beer case.
My college age daughter, attending a Canadian school at the time, and a Canadian boy friend, posed for two of these ads. And like many POS ads, silly stuff.
Advertising was not rocket science!
Finally, gradually clearing images from the desktop, a die-cut poster using a fine young model and former neighbor. He would be in his 50's nowadays!
The product, other than 'western ranch dinner', a mystery.
* Charlie Allen's Flickr set